Amsterdam-based product designer

I help large-scale organizations
simplify and optimize their digital products.

In my role as Senior Product Designer at Heineken, I've been instrumental in steering the product design and feature development of our global Salesforce B2B platform. This journey has included streamlining business processes and driving a digital-first culture.

Currently, I'm shaping a forward-thinking 5-year product vision that focuses on usability, scalability, and efficient data visualization, all designed to foster stronger partnerships with our distributors and contribute to Heineken's global growth.


Incorporating design


Enhancing collaboration


Selected work


Product vision workshop

Attractions at

Improving the end-to-end experience for travelers buying tours and tickets to enhance their trip.

Attractions Product Design Work

Thinking holistically about Attractions

Search Results at

Optimizing the search results page on, helping travelers find the perfect property.

Hi, I'm Andrew.

Tools & Services

Primary note taking tool — Local first

To do list

Design inspiration and patterns from real companies

AI powered workouts

Minimal chrome based browser


Senior Product Designer, Heineken

June 2022 — Present

UX Designer,

2018 — 2022

Senior Web Designer, Shoes For Crews

2011 — 2017

Graphic & Web Designer, New Image Labs

2010 — 2011

Graphic & Web Designer, Green Group Studio


©️ 2023 Andrew Slifkin

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